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In *Hoyo Stand In Front and Pretend You*, CB Hoyo Stand distils contemporary portraiture into a charged act of performance and self-projection. Working with a graphic, high-contrast handling of form—where crisp contours and deliberate negative space heighten the figure’s presence—the artist foregrounds the psychology of looking: who is seen, who is staging, and who is imagining themselves into the frame. The title operates as instruction and critique, echoing the vernacular of social media and street photography while questioning authenticity in an image-saturated culture. Hoyo Stand’s approach merges pop-inflected immediacy with conceptual rigor, positioning the work at the intersection of identity politics, digital self-fashioning, and the evolving language of contemporary figurative art.
CB Hoyo (b. 1995, Havana) is a Cuban-born, self-taught contemporary artist whose text-driven works combine humour, satire and social commentary on the art world itself. Hoyo grew up between Cuba and the Dominican Republic before relocating to Europe in 2013. Entirely self-taught and dyslexic, he be...
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